DEI in meetings BIG and small
January 11, 2023
DEI in meetings BIG and small By: Kristyn McCauley, CAE, CMP Over the past year I have served on the Florida Society of Association Executive’s
Conventions, tradeshow expositions, and meetings are a big industry in the United States and in many instances, are the single largest revenue contributor to an association’s resources. We assist our association partners in delivering successful meetings both substantively and financially. Attention to detail is essential in the development and management of a successful meeting.
Meetings and conventions often may be the only places where your membership will interact with association leaders and staff. It has to be the very best! Our team of meeting planners, many of which are Certified Meeting Professionals (CMP), work in partnership with high quality tradeshow and registration management firms that can facilitate meetings of up to 16,000 individuals.
A TRADE SHOW NEEDED NEW LIFE - We devised a marketing plan that resulted in increased revenues of 35% over four years. Attendance soared from 500 to over 800 attendees from around the world during that time period, and the meeting has become one of the industry's largest displays of products and services.
DEI in meetings BIG and small By: Kristyn McCauley, CAE, CMP Over the past year I have served on the Florida Society of Association Executive’s
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325 John Knox Road L-103
Tallahassee, FL 32303
Phone +1.866.587.7620
Fax +1.850.222.3019
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